Market Basket Analysis for Restaurants

GoGoGuest Market Basket Analysis unlocks purchase behavior patterns across your ordering channels, in-store and online. Gain answers to your most pressing revenue and cost related questions.

What Is Market Basket Analysis?


Use Data Across Your Ordering Channels Effectively

Gain multiple perspectives of your customer cohorts based on their purchase data patterns across locations and channels.

Improve Menu Offerings In-Store And Online

With a clear view of customer buying preferences, restaurant type businesses can localize menu offerings and combinations that will sure sell out!

Find Growth Opportunities

Market Basket Analysis deep analytics sifts through millions of purchase data points and pipelines to discover outliers that are not visible to the naked eye.

Hyper Targeted Marketing

Personalized and consistent engagement translates to an increase in frequency of purchase and total spend.

Fine Tune Your Menu And Messaging

Market Basket Analysis removes the guesswork from menu planning, customer marketing, where to open your next restaurant location and more!

Most popular product bundles

Knowing your most popular product combinations purchased sets the stage for efficiency and new revenue  opportunities.  Remove the guesswork for new product bundles, accurate pricing strategy, value-driven menu design and more!

Up-sell and cross-sell

Suggest and recommend products driven by purchase history, interests and key customer attributes.

  • Improve menu programming with items and combinations that attract your customers and improves their enjoyment experience
  • Implement better food inventory across all ordering channels. Understand what is popular, what you need to have in stock and when to have it. Reduce food wastage and associated costs.
  • Refine your menu design. Create a more appealing menu that drives revenue by positioning popular items together or promoting combinations to increase sales.

Make your menu and messages more valuable

Design data-driven menu programs and merchandising based on your top selling product combinations. GoGoGuest makes this super easy and seamless for your teams.

  • Make strategic menu choices and take smart decisions about what to offer, which products to group, and the menu items that drive profitability and customer satisfaction
  • Understand the products that are draining revenue and resources and decide if they should be dropped from the menu
  • Plan more effective marketing and promotions centered around the products and offers that will motivate customers to get in-store or make online purchases 
  • Identify what clients want and market more effectively and increase cross-selling and upselling opportunities

Always A Step Ahead

Ready to connect the dots? Let us help you find growth opportunities in your data.

Resources To Support You Along The Way

6 Steps To A Customer Experience Strategy

Why modern consumers expect level of personalization in every channel.

What Is Market Basket Analysis?

If you’re a restaurant-type business, you may find yourself asking: what is Market Basket Analysis?

Guide To Customer Engagement For Brands Of All Sizes

A guide for brick and mortar first brands who want to drive sales across channels.

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