Emma
Fuel your business growth with relevant guest data from your WiFi network, POS and eCommerce channel with Emma email marketing and GoGoGuest.
The Emma email marketing platform seamlessly integrates technology, enabling teams of all sizes to effortlessly create and collaborate on visually stunning campaigns. The email marketing platform empowers distributed businesses and franchised organizations to effectively manage their email marketing strategies at any scale.
With a strong emphasis on impactful personalization, Emma and GoGoGuest established a partnership to help businesses gain access to the right information needed to scale an organization's personalization strategy.
The benefits of an Emma and GoGoGuest integration
GoGoGuest simplifies how businesses manage the information needed to create and send personalized email campaigns using Emma. Let's explore how Emma and GoGoGuest empower marketers to fuel business growth through email marketing.
- Deep personalization: By integrating Emma and GoGoGuest, businesses can seamlessly access comprehensive customer data across sales channels and use it to create highly personalized email campaigns. This level of personalization helps to engage customers with helpful and thoughtful recommendations that increases the likelihood of conversions.
- Enhanced customer segmentation: With the GoGoGuest integration, businesses have the ability to segment their customer base more precisely, in real-time.. This allows for targeted messaging to specific groups, increasing the relevance and effectiveness of email marketing campaigns.
- Streamlined data management: The integration between Emma and GoGoGuest simplifies the management of customer data. This means businesses can easily sync and update customer information across platforms, ensuring that campaigns are always based on the most up-to-date data.
- Improved campaign performance: Fresh information from your customers means businesses can track and analyze the sales performance of their email campaigns sooner. This allows for quick adjustments and optimizations to increase open rates, click-through rates, and conversions.
- Effective email marketing automations: By integrating Emma with GoGoGuest, businesses can streamline their email marketing automation efforts. The availability of comprehensive customer data, automated processes, and easy campaign management help businesses to operate more efficiently.
- Increase in new customer acquisition. Emma customers using GoGoGuest are able to grow their new customer base by 40x with a captive portal technology.
- Sales performance and analytics. Emma customers who integrate with a Toast POS system can take advantage of a comprehensive sales performance analytics dashboard from GoGoGuest. This dashboard accurately measures and tracks the effectiveness of every email campaign, providing valuable insights for businesses.
Who uses Emma with GoGoGuest?
- Quick Service Restaurants
- Fast Casual Restaurants
- Full Service Restaurants
- Cafes and Coffee Shops
- Craft Breweries
- Bars and Clubs
- Retail, Pop-Ups and Shopping Centers
Conclusion
By leveraging the power of data and automation, businesses can achieve higher engagement, increased conversions, and ultimately drive success in their email marketing campaigns.
So why wait? Start integrating your Emma email marketing account and GoGoGuest today and take your email marketing to new heights. Learn about our 30+ integrations.